Christina Milian

A FRESH START…

Christina Milian is an american singer-songwriter, actress and model whole has charted in Billboard’s Top 40 multiple years.  Just before launching a new venture with swimwear designer, Nicolita and beginning a network TV run with NBC The Voice, Christina reached out to MODERN WHOLE to assist in revamping her digital brand and website.

CHRISTINA MILIAN at NBC The Voice Press Junket

THE VISION…

After several WHOLESCOPE™ digital strategy sessions, Christina and MODERN WHOLE began the process of content architecture, content production and curation of media for the new website.

Christina’s previous website was entirely Adobe® Flash-based and there were multiple url’s that linked to a website and tumblr. MW worked to develop a plan for a fully responsive website which would consolidate the multiple urls into www.christinamilian.com (website) and iam.christinamilian.com (tumblr)

christinamilian

Our lead designer, Rodrigo Del Castillo, worked to consolidate the architecture and sitemap of this project to help Christina and her content stand out. The bold re-introduction reminds us of that attractive factor, the team put together for the official Keyshia Ka’oir launches and brands.  The new mobile-responsive layout allows visitors to stream music, watch videos, get news/blog updates and interact with Christina on social media.

chrstian-logo

 

Modern Whole created a new and fresh identity for me that
matches perfect with this next phase of my career. These
guys just hit a home run all throughout”

Singer/Actress, Christina Milian

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